Hello, I’m Sarah -
UX and content designer in metro NYC.
I create scalable design solutions that deliver business results by leveraging data analytics and human-centered research to meet customer needs and business goals.
Skilled in: Information Architecture, User Research, Design Thinking, Wireframing, Visual Design & Communication, UX Copywriting, Design System Maintenance, Content Strategy, A/B Testing, Usability Testing, Customer Journey Mapping, Prototyping, Agile Methodologies, Design Process Management, and User Interface Design.
Jackson Hewitt Tax Calculator:
Product Design / Complex Form Experience
Project 01
Led the UX redesign of a complex tax calculator, simplifying inputs, improving mobile usability, and increasing user confidence through clearer guidance and outcome-focused design.
Jackson Hewitt Document Sharing Experience:
Interaction Design / Workflow & Systems Design
Project 02
S\treamlined a fragmented document submission process into a clear, guided experience that minimizes errors and supports real-time collaboration.
Verizon Quote Experience:
Interaction & Experience Design / Decision-Support UX
Project 03
Improved quote clarity and usability through visual hierarchy and interaction design, working within real-world technical and communication constraints.Home Depot DIY Project Planner:
End-to-End UX Design / Research-Driven Experience Design
Project 04
End-to-end design of a DIY project planner that helps customers plan, track, and complete home improvement projects with confidence.
I'm a creative design leader with a strong track record of driving business value through design innovation, brand management, and collaboration. I believe that the best products and experiences come from truly understanding user needs, aligning with business goals, and making smart use of technology. My work as a designer, consultant, and strategist has positively impacted the lives of users for some of the most beloved brands across various industries.
With a unique background in service design and financial services, I’m passionate about bringing more empathy, thoughtfulness, and future-focused thinking to design. I believe collaboration and diverse perspectives are key to creating meaningful and impactful solutions. I'm excited to work with people and companies that prioritize human-centered design, sustainability, and empathy.
In my free time, I work in animal rescue and dance salsa